Requis
CHALLENGE
- Improve the sign up flow
- Create a data presentation that is easy to digest
- Help users buy/sell more efficiently
DESIGN PROCESS
- Research: User interviews, Competitor Analysis, Stakeholder Interviews
- Prototyping: Sketch Wireframes, Sketch mockups + Invision prototype
- Testing: Iteration with stakeholders
- Visuals: Consistent with platform's visual design strategy
RESULTS
- Completed, increased user registrations by 80%. As much as 46% increase in time-savings due to auto-generated reports.
- 100% users satisfied with new global overview dashboard.
- 83% total increase buy and sell platform transactions.
- I was proud of what I accomplished with these results but there's always room to improve when it comes to design. For next steps, I believe the user profile would be a great way to create another layer of great experience for the user.
Wireframes
Global Dashboard
Sign In & Sign Up
UI Design
Global Dashboard
Sign In
Sign up
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